New Zealand-based Formway Design has been designing furniture for more than five decades, beginning in 1956. In 1979, the company went through a transformation, developing a new identity and philosophy focusing on team-based design and research. Formway takes key insights regarding human behavior and translates them into products. Their user-centered culture marries a rigorous design process, a sensitivity to aesthetics, and a passion for the environment.
Formways strategy for innovation was evident in the design of the highly successful LifeÂ® chair, introduced in 2002, which is celebrated for its sophisticated design, intuitive adjustments, responsive ergonomics and sustainable attributes. Building on these features, Generation by Knoll is Formways latest design breakthrough, using new materials and elastic design to support the physical and cognitive activities of the modern office worker.