Born from one man's passion for glass in 1973, Fiam became Vittorio Livi's dream come true and introduction into the fine work of furniture designing. From a young age, Livi appreciated the fine and complex qualities that came with using glass as a medium; solid and fragile, natural and artificial, ancient and industrial, glass was quite the mélange of seeming contradictions. With its vast potential, Livi's creative mind took his passion for such unique material and used it to drive Fiam's designs to develop and produce pieces through a mix of high quality craftsmanship and industrial processes.
Fiam sees a designer's willingness to take risks with shapes as a welcoming challenge to the technical expertise of the craftsman. Similarly to the designers, Fiam's craftsmen are considered important as each product is precisely crafted and finished at the hands of skilled individuals who are capable of predicting, quantifying, controlling, and finding the best alternatives to ever case. However, the aide of research and innovative technology is not without mention. With the assistance of state of the art machinery, glass can be further perfected and adjusted under the prowess of the master craftsman in order to make the vision of the designers come true and produce the fine products you see today.
From 1968 to 1979, Leonardo Gerussi was Director of the Technical Department for Fiat Auto S.p.a. in Torino, Italy. In 1979, he resigned to pursue a passion for furniture - opening a furniture shop in Turin. In 1982, Gerussi graduated in Architecture at the Politecnico in Turin and began further pursuing his interest in design and collaborating with his partner Carlo Sartoris. Gerussi has designed for Fiam Italia, Valenti, Di Tras, Italform and Tarzia.