Born from one man's passion for glass in 1973, Fiam became Vittorio Livi's dream come true and introduction into the fine work of furniture designing. From a young age, Livi appreciated the fine and complex qualities that came with using glass as a medium; solid and fragile, natural and artificial, ancient and industrial, glass was quite the mélange of seeming contradictions. With its vast potential, Livi's creative mind took his passion for such unique material and used it to drive Fiam's designs to develop and produce pieces through a mix of high quality craftsmanship and industrial processes.
Fiam sees a designer's willingness to take risks with shapes as a welcoming challenge to the technical expertise of the craftsman. Similarly to the designers, Fiam's craftsmen are considered important as each product is precisely crafted and finished at the hands of skilled individuals who are capable of predicting, quantifying, controlling, and finding the best alternatives to ever case. However, the aide of research and innovative technology is not without mention. With the assistance of state of the art machinery, glass can be further perfected and adjusted under the prowess of the master craftsman in order to make the vision of the designers come true and produce the fine products you see today.
Setsu and Shinobu Ito are both designers and architects. After Shinobu graduated from Tama Art University in Tokyo, and Setsu graduated from Tsukuba University, they moved to Milan where they have been between Milan and Tokyo as consultants for important companies such as Edra, e' De Padova, Cassina-ixc, Toyo kitchen & living, Guzzini, Nava, Sony CP Laboratories, Richard Ginori, Tiffany, Mitsubishi, TDK, Hitachi, Sharp and Canon. Their work has been published and exhibited through Europe and Japan and has received several awards. Some pieces are part of the permanent collection at the museum of Contemporary Art in Munich.
Shinobu works also as a graphic designer and is involved in marketing activities, a specialization she developed during the time spent at Sony Creative Products, Inc. Setsu is also a Visiting Lecturer in Milan at the Domus Academy and at the Istituto Europeo di Design, and in Tokyo at the Tama Art University.